Eric Button

Start Here

i, I'm Eric. My passions are product design, company design, aviation, winning, and helping others win.

I'm the cofounder of Contrast.

Previously I've worked with startups in consumer social, edtech and social crypto.

Previously ran a marketing agency that led web strategy for several successful state gubernatorial campaigns and public companies.

At age 21 I became the youngest professional Gulfstream 280 pilot, and have spent 2000 hours flying private jets across North America and Europe.


I am the cofounder of Contrast.

My Bookshelf

Books that I've read, with short reviews.

Try these essays

Here are three of my essays which people like:

Billion-Dollar Diner: Waffle House (short teardown of an old-school diner chain)

UX/UI Design: the Bedrock Principles (an exploration of the 10 UX/UI principles that all other UX/UI principles derive from)

Contact Me

Let's connect on Twitter

Or, send me an email