Eric Button

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i, I'm Eric. My passions are product design, company design, aviation, winning, and helping others win.

I am a designer and I work in technology.


At age 21 I became the youngest professional Gulfstream 280 pilot, and have spent 2000 hours flying private jets across North America and Europe.

My Bookshelf

Some of the books that I've read, with short reviews.

Try these essays

Here are two of my essays which people like:

Billion-Dollar Diner: Waffle House (short teardown of an old-school diner chain)

UX/UI Design: the Bedrock Principles (an exploration of the 10 UX/UI principles that all other UX/UI principles derive from)


Here's my design portfolio.

Contact Me

Let's connect on Twitter

Or, send me an email